About

Alex Herd started the Herd Law Office in 2024 with one goal in mind: to help people build, grow and protect their businesses and non-profit organizations.

To accomplish this, Alex helps you break through the intricacies of legal issues while providing affordable solutions that are easy to understand. In simplifying complex areas of the law, clients can become empowered to make independent and effective decisions. More than just advising on the law, Alex aims to become a long-term strategic partner, helping business owners achieve their goals.

Access to affordable and straightforward guidance should not be a luxury. Alex strives to deliver personalized services efficiently to meet all budgets. His client-focused approach will add value to your organization whether you are just getting your business up and running or need help safeguarding your operations through policy creation or dispute resolution.

Prior to creating the Herd Law Office, Alex worked exclusively for boutique law firms that shared the same goal of providing cost-effective services to small and mid-sized businesses and non-profits through a hands-on approach where the clients’ goals always came first.

Alex has demonstrated his ability to be a thought leader in his field and has been published on topics such as why ethical practices are good for businesses and how clients can benefit from using outside general counsel services.  He has also taught multiple Continuing Legal Education classes, on the topics such as petitioning the New York State Attorney General’s Office, structuring an outside general counsel practice and ethical considerations for promoting legal services through social media.  

Outside of legal work, Alex enjoys spending his time managing fantasy baseball teams, playing board games, vacationing with his wife, Carolyn, and being a cat-dad to their strange orange cat, Winnie.